Chevrolet Launches Levis Special Edition Aveo In China

Chevrolet Aveo is an ailing model in India,this model is not reaping any benefits as per  Chevrolet’s expectations.Similarly another model  Aveo U-VA is also not doing well in Indian market irrespective of the features that carry.Recently Chevrolet launched a special edition Aveo and Aveo U-VA in Chinese market, this special edition Aveo’s sports  Levi’s jeans theme i.e. denim cloths.

Chevrolet has loosen the strings while  incorporating Levi’s features in these two special  Aveos.Both the cars have got good amount of customisations and the results are visible.The Levi’s jeans special edition Aveo’s interiors and exteriors can be clearly distinguished  from ordinary Aveos.

In this special edition Aveo the doors portions below body line have been painted with Levi’s jeans print and the front  fenders  have been sewed with golden stitches similar to jeans.The interiors of the Aveo have got plenty of Levi’s element  right from dashboard to luggage box.The seats have nicely tailored with  denim cloth as basic  element.

Levi’s jeans Special edition Aveo’s  dash board and door inner panels got  denim stripes that will remind you that you are sitting a special car.The Levi’s Special  Edition  U-VA sports a half open zipper painting in the door panel and Levi’s logo in rear door panel and bonnet cover.U-VA’s bonnet cover also stitched with golden threads.Both the special edition variants got specially stitched  steering wheel covers as well.

Chevrolet is striving to revive falling Chinese market with this ‘Special Edition Cars’.Some days before we had seen Fiat Bravo Microsoft Special Edition Launch too.Will such measures can definitely make any impact? Share your opinion.