Hyundai HA, the sub – Santro small car is inching towards it’s launch scheduled for Q3 of 2011. We have been closely tracking the story in the past. In our previous stories, the new small car from Hyundai was appeared with heavy camouflages on to protect it’s styling aspects. In the latest images shot from Korea as well, Hyundai HA is heavily camouflaged but clearly shows front grille design.
If Hyundai retains this styling, Hyundai HA could be a head turner in sub-compact segment. The front grille design looks similar to Hyundai i40 sedan’s grille. The tail lamp design has some close relation to it’s big brother new generation Hyundai i10. In addition to this, Hyundai may bring Fluidic Sculpture styling language in HA as well. Hyundai is expected to plant a 800cc gasoline engine in HA initially. And later we may see a 1.0ltr and 1.2ltr engine powered Hyundai HA.
Hyundai India is developing HA in their R&D center located in Hyderabad. The all new small car HA is expected to fight Tata Nano in our market.
Tata Motors launched Nano with great expectations. Unfortunately Nano failed to meet expectations of the company and auto enthusiasts. So it should be worth watching that, how Hyundai Motors is going to price HA in our market. Will Hyundai HA succeed in our sub compact market where our home grown Tata Nano failed?
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