Mahindra & Mahindra surprises every one,that was our initial reaction when we stumbled upon this news.Earlier they gave a pleasant surprise by launching an all new sedan killer Xylo.Then the anouncement of Mahindra foray into aerospace came.Now once again Mahindra stunned the onlookers by announcing their new venture Mahindra Odyssea, a leisure boat offering.
Mahindra Odyssea is the brand name chosen for Mahindra’s boat business.Mahindra is planning to launch custom designed fibre glass and power boats varies from 20ft to 40ft.Zhooben Bhiwandiwala, Executive VP, Mahindra & Mahindra, said In the next phase, we plan to expand the portfolio to include cabin cruisers and catamarans.
Anand Mahindra, VC & MD, Mahindra Group, said: Our country has significant untapped potential for both water transport and marine based leisure activities. Through Mahindra Odyssea we would not only like to contribute to the organised growth of the Indian boating industry but also play a key role in developing India’s waterways.
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